Discover the V&A William Morris Collection
Bring nature indoors with the V&A William Morris Collection, a luxury collaboration with the Victoria and Albert Museum. This refined collection features 28 colorways across six iconic patterns. Each design is carefully reproduced for roller shades, curtains, and Roman shades.
William Morris helped shape the 19th-century Arts and Crafts movement. He promoted traditional craftsmanship and artistic integrity. In addition, he believed art should be accessible and part of daily life. As a result, his work pushed back against mass production and celebrated handmade design.
William Morris and the V&A Museum
Much of Morris’s work now lives within the V&A Museum’s extensive collections. His connection to the museum began with an early interior design commission. From that point forward, the relationship continued to grow.
His designs combine flowers, trees, birds, and animals with intricate detail. Moreover, he drew inspiration from his garden and countryside walks. Because of this, his patterns feel both natural and structured. He blended organic beauty with medieval influences to create timeless designs.
Although Morris gained recognition as a poet during his lifetime, his design work defines his legacy today. The V&A preserves many of his textiles, books, and decorative works. Additionally, the William Morris Gallery in Walthamstow highlights his lasting influence.
Timeless Patterns Inspired by Nature
This exclusive collection lets you bring Morris’s vision into your home. Each piece transforms everyday spaces into nature-inspired interiors. Instead of simple window coverings, these designs act as functional works of art. As a result, they reflect Morris’s dedication to beauty and craftsmanship.
If you want to refresh your space, consider moving beyond monotone window treatments. Instead, choose one of these iconic patterns. In doing so, you can add depth, texture, and timeless character to your home.
Marigold – 1875
Morris transformed Victorian interiors into romantic, garden-like spaces. However, he avoided literal representations of nature. Instead, he created stylized and balanced patterns.
The Marigold design features flowing foliage and a soft color palette. Morris introduced it in 1875. Notably, he designed it for both fabric and wallpaper, as he believed each surface required a different pattern style.
Honeysuckle and Tulip – 1876
Morris’s textile work helped reshape Victorian design tastes. As a result, he played a major role in the Arts and Crafts movement.
Honeysuckle and Tulip, created in 1876, stands out as one of his favorites. He developed it with Thomas Wardle. Together, they experimented with natural dyes to achieve rich, lasting color.
Pimpernel – 1876
The name Pimpernel comes from the small flowers within the design. However, larger poppies and flowing willow leaves dominate the pattern.
Morris created this design in 1876. He shaped natural forms into structured, repeating patterns. Because of this approach, the design feels both detailed and balanced. He even used it in the dining room of his home, Kelmscott House in London.
Sunflower – 1879
Morris introduced the Sunflower pattern in 1879. He offered it in both standard prints and embossed finishes that resembled leather.
At the same time, sunflowers symbolized the Aesthetic Movement. This movement promoted “art for art’s sake.” Therefore, the design reflects a broader cultural shift toward beauty and artistic expression.
Strawberry Thief – 1883
Strawberry Thief remains one of Morris’s most recognizable designs. He based it on birds stealing fruit from his garden at Kelmscott Manor.
Although the design was expensive, it quickly became popular. In fact, it has remained in production since 1883. Morris designed it for curtains, wall hangings, and furniture coverings.
Willow Bough – 1887
Morris based many designs on direct observation of nature. He studied plants in his garden and during countryside walks.
He created Willow Bough in 1887. The pattern features flowing branches and layered foliage. In addition, he drew inspiration from 16th-century herbals, including Gerard’s Herball. Because of this, the willow became one of his most used motifs.
Bring William Morris’ Timeless Beauty Into Your Home
His relationship with the V&A Museum began with a design commission. Since then, the museum has continued to celebrate his work and legacy.
William Morris remains a defining figure in design history. His patterns continue to influence interiors today. Therefore, his work stands as a cornerstone of timeless style.
To bring his vision into your home, explore our collection of window treatments. Each piece reflects his commitment to craftsmanship, beauty, and lasting design.
